How to Start a Baby Proofing Business
Business Overview:
If you’re a stickler for safety and want to operate a business that helps protect little ones in their homes, learn how to start a baby proofing business. The baby proofing industry is booming with every new mother wanting to keep her newborn or toddler safe from every harmful possibility. You’ll find that this is one of the smartest part-time business ideas to explore because there will never be a shortage of new moms needing help. Before you start advertising your new business, you need to do some research. Start by baby proofing your entire house, top to bottom. Evaluate different products and decide which work best and which are easiest to use. Toilet locks, for example, come in many different varieties and some are just as difficult for adults to figure out as they are for toddlers. Once you have a list of your favorite products, you can move on to your pricing list. You’ll want to have a variety of packages to fit the needs of different families. Include a price for baby proofing the entire house. This would include a home visit and consultation followed by a plan of action and installation of all the safety items. Not every family will need this type of full service package, however. They may just need the electrical outlets changed out or bumper pads placed on all the sharp corners around the house. Having pricing for the individual services will make your job easier since you won’t have to come up with a price every time. You will need to tweak your pricing list as you go when you have a better idea of what services are needed. If you already run a pregnancy planning business or you specialize in interior design for nurseries and baby proofing is not one of the services you provide, consider adding it to boost your profits. Market your new business with newspaper ads and ads in local family magazines. Look for safety expos in baby stores where you can hand out business cards and show customers what your business offers. Talk to area hospitals to see if you can include a business card in the take-home packets they give to new moms. Keeping babies and toddlers safe is a top priority for parents and offering excellent baby proofing services will help you build a successful business.
A Day in the Life of a Baby Proofing Business Owner:
If you have appointments, you will need to make sure you have all the necessary safety equipment then you will travel to your client’s home and perform the installation. If you do not have any appointments, you will spend your day handing out business cards and looking for new ways to advertise. You may also participate in a safety expo in which case you would need to bring various safety items to display as well as copies of your price list and explanation of services you offer. You will also need to visit local baby stores from time to time to evaluate any new products that have recently come on the market.
About Your Customers:
Your customers will be parents needing assistance in making their homes safe for their children.
What You Need to Start:
- Excellent attention to detail
- Familiarity with baby proofing products
- Vehicle
- Marketing materials
- Computer with finance software
The Good:
- Start-up costs are minimal.
- No training or certification is required.
- It’s rewarding to take some of the burden off of a new parent.
- You do not need a storefront for this business.
- You can easily run this business part-time.
The Bad:
- It can take some time to get your first few clients.
- Some parents do their own baby proofing so it may be difficult to sell your services to the do-it-yourself type parents.
Resources:
- International Association for Child Safety
- Juvenile Products Manufacturers Association
- Safe Kids USA
- Wikipedia on Childproofing
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