How to Start a Mobile Oil Change Business

Business Overview:

If you love working on cars but hate being stuck in an auto shop all day, learn how to start a mobile oil change business and take your skills on the road. The great thing about owning a business that services cars is that people will always own cars and those cars will always need maintenance. An oil change is required on most automobiles several times a year which translates into repeat customers to your business if your service is topnotch. There is plenty of competition in the auto lube and oil change arena, however, so your business needs to set itself apart in order to earn some of the market share of customers. Business ideas that take the service to the customer add a convenience factor that is likely unmatched among the competition. You’ll find that customers will gladly pay more for a service that allows them to go about their day at work or at home while their car is serviced in their parking lot or driveway. Mobile businesses are unlike standard storefront businesses, however, and you should draft a business plan to help focus your efforts. You could choose to purchase a franchise, which would typically come with equipment, training and marketing assistance. If you have plenty of experience working in the auto maintenance industry, you may choose to simply purchase mobile oil change equipment and hit the road. Put large advertisements on your truck and place fliers in auto supply stores around town. Go door to door in your neighborhood spreading the word about your new business and even distribute coupons that offer a discount to the first 50 or so customers. Once a customer experiences the convenience and excellent service of your business, you are likely to see that customer again and again.

A Day in the Life of a Mobile Oil Change Business Owner:

Your day will begin with a check of your appointments. If you are performing the oil changes, you will make your way to each appointment while taking calls from potential customers. If you have a staff that handles the oil changes in the field, you can stay at your home office (or storefront if you prefer) and field phone inquiries while coordinating jobs with your staff.

About Your Customers:

Your customers will be individuals in need of convenient oil change services.

What You Need to Start:

• Mobile oil change business plan
• Mobile oil change equipment
• Franchise (optional)
• Truck or van
• Marketing plan and materials
• Staff (optional)
• Computer with finance software

The Good:

• The demand for oil changes will always be high.
• Offering mobile services sets you apart from the competition.
• Franchises are available to help you get started.
• This business is easily scalable; you can add vehicles and staff as demand rises.
• You can also offer additional services to boost profits (windshield wiper replacement, etc.)

The Bad:

• The work is hard and repetitive.
• It can take some time to build your client base.

Resources:

• Automotive Oil Change Association
• Automotive Service Association
• Bureau of Labor Statistics on Automotive Service Technicians and Mechanics
• Wikipedia on Motor Oil

About The Author

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