The Best Way to Start a Life Coach Business
Business Overview:
As more people change careers and find themselves taking life paths they hadn’t planned, this might be the perfect time to start a life coach business. This business idea is a great fit for organized optimists who enjoy helping others and who would love to watch their clients discover their best selves. Starting a life coaching business is straightforward, but it will require some accreditation in order to secure your future business. The best thing to do is to find a local life coaching program and become a certified life coach. After that, your life coaching business plan should include details like whether you’ll practice your life coaching skills or turn this into an online business idea and hire life coaches to work for you, when and where you’ll provide your services, how much you’ll charge clients, how you’ll advertise your business to attract clients, and whether or not you’ll include a website in your marketing plans. Once you get started you will likely drum up business by word of mouth in addition to your marketing techniques as people find success under your company’s tutelage and spread the word. What’s so great about a business like this is that you can see your business grow as your clients’ lives improve, not to mention you can do most or all of your work from your home office. Whether it’s personal or professional life coaching your business provides, you will likely discover your own personal and professional life soars with your new business.
A Day in the Life of a Life Coach Business Owner:
Each new client will bring a different set of daily tasks, but one thing remains firm when you run a life coaching business: You will want to market your business and ensure your company has future clients with which to work. From there, you might be offering a seminar to a group of people or you might meet clients one-on-one. If you have employees, you will want to touch base with them to ensure they’re providing the service you’re marketing. Like any good business owner, you will want to maintain your business records and your accreditation, not to mention your website if you have one. With all of this coaching and business work to attend to, you will also want to take the time to care for yourself so that you can put your best professional and personal foot forward.
About Your Customers:
Your customers will be those individuals or groups who are seeking advice and guidance to find their best selves. Their lives might be filled with confusion or they might just need guidance and confidence to embark on a new life path, like starting a new business.
What You Need to Start:
- Life coach certification
- A well-run home office
- Business insurance
- A website, if desired
- Strong interpersonal skills
- Financial-tracking software
The Good:
- You can take this business to great heights and really make a name for yourself in the self-help field.
- You can operate your company from your home office.
- The client interaction can be very rewarding.
- It can be a lucrative enterprise.
The Bad:
- It takes a unique personality to succeed as a life coach—optimistic, inspirational, and genuine—which can be hard to sell.
- Until you make a name for yourself, it might be hard for you to secure enough clients to take your business full-time.
Resources:
- International Coach Federation
- International Association of Coaching
- US Life Coach Association
- Wikipedia on Life Coaching
About The Author
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