The Fun of Starting a Singing Telegram Business
Business Overview:
If you love seeing smiles on peoples’ faces and you’re looking for a fun way to be your own boss, you should consider starting a singing telegram business. If you are a gifted singer, this is the perfect part-time business for you. If you are not a great singer but see the potential with a business idea like this one, you can hire a staff of singers to deliver the telegrams while you concentrate on the business. Before you get too far with this business, you (or your singers) need to learn a long list of popular songs. The more songs you know, the more choices your customers have and the more occasions you can cover. Consider writing new words to existing songs or giving customers the option to pay for you to write words specific to the telegram recipient (putting his/her name, occupation, age, etc. into the song). A website that includes your song list as well as your pricing is a great way to let your potential customers know about your business. You will also need a vehicle to get to and from your jobs so consider putting advertising on your car. Also put ads in local phone books and online to get the word out. Costumes are another popular way to get attention. Monkey suits, clown get-ups or chicken costumes will definitely get you noticed. Be sure to walk to and from your vehicle fully dressed and with some kind of advertising on such as a company t-shirt (with your website clearly displayed on it) over your costume. If you are an actor or stand-up comedian with any singing talent, this business is a great way to earn some extra money while operating your own small business. Often those in the entertainment industry have to have other jobs to pay the bills while they’re waiting for their big break. With a singing telegram business, you can continue to entertain while you’re waiting for your ship to come in. And if you’re just managing the business while letting your staff do the singing, you’re giving these entertainers the opportunity to do what they love while earning some extra money. Either way, a singing telegram business is a fun way to spend the day.
A Day in the Life of a Singing Telegram Business Owner:
If you are managing the business, you will contact your singers and tell them where to go and what songs and costumes they will need. If you’re doing the singing, you will check your schedule for appointments and arrive on site with the proper costume, marketing material and other equipment (music player, cake, flowers, balloons, etc.). Your jobs will take you to office buildings, schools and homes so you need to be prepared for funny looks and big smiles. You should have business cards ready to hand out to everyone you pass by.
About Your Customers:
Your customers will be friends and family of unsuspecting individuals having a birthday or other occasion. They will hire you to surprise and sing to the telegram recipient.
What You Need to Start:
- Singing skills or a staff of talented singers
- Marketing plan and materials
- Website (optional)
- Vehicle
- Costumes
- CD player (or other music playing device)
- Computer with finance software
The Good:
- This is a fun business.
- Singing telegrams are always popular.
- Every job you do is also providing additional marketing for your business.
- The start-up costs are minimal.
- You can easily run this business part-time.
The Bad:
- It can take a while to get your first few clients and get the word out about your new business.
- You need to check into copyright laws to ensure you’re allowed to use songs on your playlist.
Resources:
- National Entertainers Association
- Bureau of Labor Statistics on Musicians, Singers and Related Workers
- Wikipedia on Singing Telegrams
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